The classic business plan consists of two parts.
The first part describes the business idea with the following components:
The 2nd part of the business plan concerns financial planning:
The business plan is a clear guideline for management and employees and contains the company's goals and strategies. It is the tool to keep a constant eye on the development of the company, to recognize bottlenecks at an early stage, to be able to make a target / actual comparison at any time and to think through and question your own ideas.
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The basis of the Business Model Canvas (BMC) is an overview with several fields, each of which is labeled with the key factors for a business model. The aim of this method is to visualize innovative business models and a startup idea, to further develop and revise them.
The idea was developed in 2008 by the Swiss entrepreneur and lecturer Alexander Osterwalder.
The Business Model Canvas can be used both analog and digital: ideas are noted down in key words for each key factor. This visually clear procedure allows the individual aspects and requirements to be related to one another. The new building blocks that are assigned to the Business Model Canvas lead to a uniform language that can be used to describe business models, even in interdisciplinary groups, in order to create new strategic alternatives or to further develop business models.
In contrast to the business plan, the business model canvas can be individually designed and updated on a daily basis.
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How do I create a business plan? Further information for:
The IHKs are partners of the founding workshop Germany:
Founding workshop Germany
Founding workshop in Baden-Württemberg
Founding workshop in Hessen
Founding workshop in Rhineland Palatinate